Corporate events use a lot of energy to have very little impact. The events themselves can be exhilarating — with impressive venues, motivating keynote speakers, and plenty of meetings. But as soon as you are on your way out of the event, you are forced to go back to the same boring culture that you are stuck in at your corporate office. Billy Boughey identifies this struggle with Bold TV and discusses how his book “Culture Reconstructed” can help your company’s culture break away from the boring societal norms.
Boughey is a man of many talents. He was a professional baseball player in the Philadelphia Phillies farm system. He is an emcee by trade who can play the guitar, sing and even freestyle rap. He is very familiar with the art of entertaining and how companies use entertainment to create a connection. This is what happens at corporate events. They are all entertainment and no substance, which is why people are unable to bring the lessons from the event back home with them. Boughey’s book outlines that positive workplace culture starts at your company.
Entrepreneurship is all about developing your culture of success. You run the company the way you want to because that’s the way you believe you will find success from it. By establishing a strong connection in your offices and by hiring the right people who subscribe to your culture, you will build a strong workforce that can carry out your ideals as a CEO. Many entrepreneurs go down this road because they did not like the culture that they were working for. They wanted to break out and create their own path. Boughey’s book explains how to create a sustainable culture along your entrepreneurial journey.