The Wall Street Journal’s Veronica Dagher profiled Bold TV’s startup journey in her “Secrets Of Wealthy Women” podcast, where we discussed Bold’s beginnings, lessons learned in the #startuplife journey, believing in yourself, personal finance and more.
From WSJ: “Journalist and political analyst Carrie Sheffield founded the media startup Bold, inspiring millennials to find their voices amid a new digital landscape. She tells the Wall Street Journal’s Veronica Dagher why uncertainty is the condition where women can ultimately learn to forge ahead and succeed.”
Veronica didn’t shy away from delving into questions about my hardscrabble and chaotic childhood, and I was happy to share how my adoption of Stoicism helped me learn to recover and have healthier views about money.
We discussed how Bold TV is filling a gap in the market: a digital news conversation that is socially native, bipartisan and geared toward a younger audience. We discussed the challenges facing digital content companies and the future of network and cable news industries. We also discussed Bold TV’s successful trademark dispute against much bigger players and the importance of any startup establishing your trademark well before launch.
Veronica asked me about how to juggle a personal life while starting a business, and I confessed that in being named to Bumble’s “Most Inspiring New Yorkers'” list I had more success on Bumble’s business networking vertical than its dating function! I urged listening entrepreneurs to find a partner who completely understands your purpose, because that’s the heart and soul of why you started your company. If you don’t have a partner who completely embraces the highs and lows of your startup lifestyle, then it won’t be a solid match.
We also discussed personal finance lessons: the power of diversification–a lesson that I learned the hard way in my early 20s. My parting financial advice on the podcast: live below your means, that way you will always have enough!
Carrie Sheffield is the founder of Bold. She is passionate about storytelling to empower and connect others. A founding POLITICO reporter, Carrie contributed on political economy at Forbes and wrote editorials for The Washington Times. After earning a master’s in public policy from Harvard University, she managed credit risk at Goldman Sachs and researched for American Enterprise Institute scholar Edward Conard. She earned a B.A. in communications at Brigham Young University and completed a Fulbright fellowship in Berlin.