Harvard Kennedy School Alumni Magazine featured us in their winter 2017 edition, bringing Bold back to its roots.
We’re excited about the shoutout from Harvard University; our founder, Carrie Sheffield, and many of the original members of Team Bold started out there. The article features Carrie and Bill Werkmeister, who discuss how Bold started and evolved. Carrie and Bill are both alumni at the Harvard Kennedy School (HKS), and met there.
The article mentions how Bold launched on Winston Churchill’s birthday, and our aim to be the “nice Vice.”
[Bold] is based on a model similar to that of Vice, the successful digital media group: a hub-and-spoke in which one’s own branded content is at the core, while content partnerships with other media offer a way to reach larger audiences.
Carrie mentions our partnerships with other media and Bold’s contribution to the future of journalism:
“As technology eats all our jobs, and Google Ads takes away all our advertising and classified revenues…the only way we’re going to survive as content creators is to work together.”
They then described the evolution of Bold: coming from a vision of being “a millennial media company with a conservative bent,” to a “consciously bipartisan voice, bringing left and right together in an ongoing dialogue.” Because of this, Bold lives up to its namesake with the goal to “make an impact.”
We are proud of Bold’s journey, and we are grateful when one of the key incubators of our roots reaches out as HKS did. Thank you for walking with us along the way.
Read the article published by Harvard Kennedy School here.
Photo from hks.harvard.edu
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