China-based Huawei published what was supposedly a harmless promotional photograph insinuating the photographic brilliance and finesse of its P9 smartphone on Google+. What Huawei didn’t know is that Google+ preserves the camera EXIF metadata in any image that is posted.
The detail of the image posted by Huawei was so crisp that some suspected a smartphone couldn’t have taken the picture. Finally, someone checked the contents of the EXIF data, and revealed that the photo was taken with a Canon 5D Mk. III. The cost of such equipment is staggering–that camera currently sells for $2,600 on Amazon, while the EF70-200f/2.8L IS II USM lens fetches $1,900.
At first, Huawei released a statement saying, “the #HuaweiP9’s dual Leica cameras makes taking photos in low light conditions like this a pleasure.” But later gave another statement to clear things up.
It has recently been highlighted that an image posted to our social channels was not shot on the Huawei P9. The photo, which was professionally taken while filming a Huawei P9 advert, was shared to inspire our community. We recognise though that we should have been clearer with the captions for this image. It was never our intention to mislead. We apologise for this and we have removed the image.
Summary Post from Android Police by David Ruddock.
Bold TV is a digital news network committed to bipartisan dialogue & innovation for people, business & communities.